we had some controversial comments this week by governor mitt romney in a conference call with donors. let's listen to that. >> what the president's campaign did was focus on certain members of his base coalition, give them extraordinary financial gifts from the government and then work very aggressively to turn them out to vote. >> if you want voters to like you, the first thing you've got to do is to like them first and it's certainly not helpful to tell voters that you think their votes were bought. this is completely not helpful. this is not what the republican party needs to go. >> what do you think of that? is that where the republican party needs to go? >> i just think it's nuts. i mean, first of all, it's insulting. this would be like walmart having a bad week and going, the customers have really been unruly. i mean, the job of a political leader is to understand the people. if we can't offer a better future that is believable to more people, we're not going to win. >> and how do you do that, george will? how do you do that. >> you begin where bobby jindal was. it's well said